I simplify for a living.

Jacob sitting on the Sllat Patio Sofa in the middle of nowhere, reading The Wall Street Journal upside down.

Short Story:

✅ I’m a UX + visual designer based at the foot of the Cascade mountains in Bend, Oregon.

✅ I’m a 2x Girl Dad.

✅ I also enjoy designing furniture.

Longer Story:

I’m a UX designer and strategist with years of experience bridging customer challenges with innovative solutions and emerging technologies. I take a human-centered design approach to ensure products are optimized to accommodate the present—and anticipate the future—needs and behaviors of my customers, colleagues, and the communities I serve.

The Beginning

I grew up in a small mountain town of around 1400 people in western Montana before my parents uprooted the family and moved to Hawaii. After a couple of years enduring sunshine and tropical beaches, I escaped to Los Angeles to try my hand at college. Several years later, design degree in hand, it was time to get serious. I began working on apps, websites, and graphics for companies ranging from large corporations like Subway and Sony, to indie furniture + lighting retailer A+R, and eventually to government with the City of Bend.

Bend, Oregon

In 2016, my wife and I moved out of LA and up to beautiful Bend, Oregon. That brings us up to the present, where I spend my workdays enhancing the City of Bend’s digital service delivery.